AI Chatbot for Service Companies: Automated Quoting and Scheduling
Professional services firms face a constant challenge: every client needs a customized solution, which means that every quote is different, every inquiry requires an understanding of the scope of the project, and every proposal demands individual follow-up. This level of customization, which is precisely what makes professional services valuable, also becomes an operational bottleneck when the volume of prospects grows.
Accountants, consultants, marketing agencies, cleaning companies, IT support firms and all types of service businesses receive dozens of messages daily from potential clients asking for pricing, availability and scope of services. Manually responding to each one, gathering project requirements, preparing a quote and scheduling an evaluation meeting consumes hours that could be spent on productive, billable work.
In this article we explore how a chatbot with artificial intelligence transforms the business operations of professional services firms, automating everything from requirements gathering to scheduling consultations and following up on proposals.
The Problem: Why Service Companies Miss Opportunities
Professional services firms share a number of business challenges that limit their growth. Unlike businesses that sell products with fixed prices, services require a consultative process before they can offer a price or initiate a project.
Customized quotations that take too long
Every lead that comes in needs a custom quote. A marketing agency cannot simply say "social media management costs X" because it depends on the number of platforms, the frequency of posting, whether it includes advertising and many other factors. An accounting firm needs to know the size of the company, the tax regime, the volume of transactions and the type of reports required before giving a price.
This information gathering process takes time. If the prospect writes on WhatsApp on a Saturday at 9 p.m., he probably won't receive a response until Monday. By then, he has already contacted two or three competitors who responded faster.
Consultation scheduling with friction
Many professional services require an initial assessment or discovery meeting prior to formalizing a proposal. Coordinating this meeting involves multiple messages back and forth: "What day works for you?", "Tomorrow at 3 o'clock?", "No, I'm already booked for that time". This manual coordination wastes the time of both the prospect and the sales team.
Repetitive questions on scope of services
Prospects ask the same questions over and over again: "Do you include this in the service?", "What is the difference between the basic and premium plan?", "Do you work with companies my size?", "How long does it take to see results?". Answering these repetitive questions consumes valuable team time.
Proposal tracking without system
Once a proposal or quote is submitted, follow-up is often erratic. Some salespeople follow up the next day, others wait a week, and many proposals are simply lost because no one followed up at the right time. Without an automated system, the sales pipeline is constantly leaking.
Lack of after-hours availability
Prospects seek services when they have free time, which is often after hours. If a company only responds from 9 to 6 Monday through Friday, it is missing out on opportunities that come in the evenings, on weekends and on holidays.
The Solution: AI Chatbot for Professional Services
A chatbot with artificial intelligence solves each of these problems by acting as a 24/7 sales assistant. It is not a basic bot with predetermined answers, but an intelligent conversational agent that understands the context, asks the right questions and guides the prospect through the sales process.
Intelligent collection of project requirements
The AI chatbot initiates a natural conversation with the prospect to understand exactly what they need. Instead of sending a cold form, the bot asks questions conversationally, adapting the next questions based on previous answers.
For example, for a digital marketing agency, the chatbot could ask:
- "What kind of service are you interested in? We have social media management, digital advertising, SEO and web design."
- "How many social networks do you currently manage?"
- "Do you have an estimated monthly budget for advertising investment?"
- "What is the main objective: to generate leads, increase online sales or strengthen the brand?"
Each response feeds the prospect's profile and allows that, when a human consultant takes over the conversation, he/she already has all the information needed to prepare a personalized proposal.
Automatic price range estimates
While many professional services require detailed quotes, the chatbot can offer price ranges based on the information gathered. This serves a critical function: it qualifies the prospect before the team invests time in a formal proposal.
If a prospect is looking for a service whose price range is between $500 and $1,500 USD per month, and the prospect mentions that their budget is $100, the chatbot can handle that expectation professionally, suggesting alternatives or explaining the value of the service. This prevents the sales team from spending time on prospects that are not viable.
Automatic scheduling of consultations
The chatbot integrates with the team's calendar and offers real-time schedules available. The prospect can select the date and time that best suits him/her without the need to exchange multiple messages. The system sends automatic confirmations and reminders prior to the meeting, significantly reducing no-show rates.
For services that require face-to-face meetings, the chatbot can coordinate the location and send directions. For virtual consultations, it automatically generates the video call link and shares it with both parties.
Share portfolio and success stories
When a prospect asks about previous experience or results, the chatbot can share relevant case studies, testimonials from similar clients and portfolio examples directly in the conversation. This builds trust and credibility before the first formal meeting.
The bot selects the most relevant cases based on the prospect's industry, the type of service they are looking for and the size of their company, intelligently personalizing the experience.
Automatic proposal tracking
Once the team sends a formal proposal, the chatbot manages the follow-up in a systematic way. It can send a message to the prospect two days later asking if it has had a chance to review the proposal, address additional questions that arise during the evaluation, and notify the team when the prospect shows signs of interest or when too much time has passed without a response.
Answers to questions about scope of services
The chatbot manages a deep knowledge about the services offered: what each plan includes, what are the differences between options, what results can be expected, what is the work process and any other frequently asked questions. This frees the team from answering the same repetitive questions and ensures that the information provided is consistent and accurate.
Use Cases by Type of Service Company
Accounting and auditing firms
A chatbot for an accounting firm can gather tax information from the prospect (type of company, tax regime, volume of operations, specific needs such as annual returns or monthly accounting), offer price ranges based on the complexity of the case and schedule a meeting with the appropriate specialist accountant. During annual return season, the chatbot can handle the volume of queries without overwhelming the team.
Business consulting firms
Consultants can use the chatbot to perform an initial diagnostic of the prospect's business, identify areas of opportunity and recommend the most appropriate type of consulting. The bot can share working methodologies, success stories in the prospect's industry and coordinate a discovery session with the senior consultant.
Marketing and advertising agencies
For creative agencies, the chatbot collects information about the brand, marketing objectives, target audience and available budget. It can share a portfolio of past work filtered by industry, explain the different services available and their benefits, and schedule a creative briefing meeting with the account team.
Cleaning and maintenance companies
A chatbot for cleaning services can ask about the type of property (office, home, commercial), the surface area in square meters, the desired frequency of service and any special requirements. With this information, it can provide an immediate approximate quote and coordinate an evaluation visit for the final quote.
IT support and technology services companies
For technology support companies, the chatbot can diagnose the type of problem or need (reactive support, preventive maintenance, cloud migration, software development), identify the urgency, gather information about the prospect's current infrastructure and connect them with the appropriate technical specialist. In urgent support cases, you can immediately escalate to an available technician.
Measurable Benefits for Service Companies
Reduced response time
Companies that implement an AI chatbot reduce their first response time from hours or days to seconds. This is critical in industries where the prospect is contacting multiple vendors simultaneously and chooses the first one that responds in a helpful way.
Increased conversion rate
By automatically qualifying prospects and delivering leads to the sales team with complete information and clear needs, the proposal-to-customer conversion rate increases significantly. The team spends its time closing viable business instead of gathering basic information.
Equipment time release
Hours that used to be spent answering repetitive questions, coordinating schedules and manually following up are now spent on high-value, billable work. For service companies where time is literally money, this directly impacts profitability.
Consistency in commercial communication
Every prospect receives the same quality of service, the same accurate information about services and pricing, and the same level of professionalism. There is no variability by salesperson, day of the week or time of day.
Effortless systemic monitoring
No proposal is lost due to lack of follow-up. The system automates reminders and follow-ups, ensuring that every opportunity receives the right attention at the right time.
How Aurora Inbox Empowers Professional Services Firms
Aurora Inbox is the AI communication platform designed for companies that sell professional services through messaging channels such as WhatsApp, Facebook Messenger and Instagram.
Specialized conversational AI agent
The Aurora Inbox AI agent is set up with complete knowledge of your services, pricing, processes and differentiators. It can have natural conversations with prospects, gather project requirements, provide price estimates and answer detailed questions about the scope of your services, all in an autonomous and professional manner.
Integration with calendar for scheduling
Aurora Inbox connects with your calendar to offer automatic scheduling of consultations and evaluation meetings. Prospects can choose the time that best suits them directly from the WhatsApp conversation, receive instant confirmations and automatic pre-appointment reminders.
Integrated conversational CRM
Every conversation, every requirement gathered and every proposal sent is recorded in Aurora Inbox's conversational CRM. Your team can see the complete history of interaction with each prospect, the needs identified by the chatbot and the status of each opportunity in the sales pipeline.
Multi-agent inbox
When a prospect needs human attention, the conversation is transferred to the available advisor with all the context gathered by the chatbot. The team works from a unified inbox where they can view and manage all conversations from all channels in one place.
Automated proposal tracking
Aurora Inbox automates post-proposal follow-up with personalized messages that are sent at optimal times. The system notifies the team when a prospect responds or when it is time to follow up more directly.
Conversion reporting and analytics
The platform provides clear metrics on sales performance: how many leads arrive, how many are qualified by the chatbot, how many inquiries are scheduled, how many proposals are sent and how many are converted into customers. This allows to continuously optimize the sales process.
Implementation: How to Start
Implementing an AI chatbot for your service company with Aurora Inbox is a simple process:
-
Knowledge configuration: The AI agent is fed with detailed information about your services, pricing, processes, FAQs and competitive differentiators.
-
Conversational flow design: You define the sequence of questions to gather requirements according to the type of service you offer, including the ramifications according to the prospect's answers.
-
Calendar integration: Connects your calendar to enable automatic scheduling of consultations and meetings.
-
Channel connection: Your WhatsApp Business, Facebook Messenger and Instagram channels are linked so that the chatbot attends at all touchpoints.
-
Testing and adjustments: Tests are conducted with simulated conversations to fine-tune bot responses, price ranges and rating rules.
-
Launch and optimization: The chatbot is activated and metrics are monitored to make continuous adjustments to improve conversion rates.
Frequent questions
Can the chatbot handle services with highly variable pricing?
Yes, the chatbot is designed to work with price ranges and variable quotes. It gathers the necessary information from the prospect to provide a rough estimate and, when the case requires a detailed evaluation, schedules a meeting with the appropriate specialist. Does not commit to a fixed price when the nature of the service does not allow it.
What if the prospect has a need that the chatbot can't solve?
The chatbot identifies when a query exceeds its response capacity and transfers the conversation to a human advisor immediately, including all the context gathered up to that point. The prospect is never left unattended or given incorrect information. Moreover, these situations feed the system's learning to improve future interactions.
How does it integrate with my current quotation process?
Aurora Inbox adapts to your existing process. The chatbot collects the information your team would normally gather in the first call or meeting, and delivers it organized for them to prepare the formal quote. It doesn't replace your quoting process; it speeds it up by eliminating the basic information gathering phase. Your team receives pre-qualified leads with clear requirements.
Does it work for service companies with small teams?
Absolutely. In fact, service companies with small teams benefit the most because they have less capacity to handle a high volume of inquiries manually. The chatbot acts as an additional member of the sales team working 24/7 at no additional payroll cost, allowing professionals to focus on executing work rather than selling.
How long does it take to implement the chatbot for my service company?
The basic implementation with Aurora Inbox can be ready in a few days. Initial setup includes uploading your service information, defining your requirements gathering question flows and connecting your messaging channels. Optimizations and fine tuning are performed on an ongoing basis during the first weeks of operation based on real conversations with prospects.

